Dubai departments and stakeholders are set to make a significant impact at World Travel Market (WTM) London 2025, bringing a record 71 participants to highlight the emirate’s world-class tourism offerings.
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Dubai departments and stakeholders are set to make a significant impact at World Travel Market (WTM) London 2025, bringing a record 71 participants to highlight the emirate’s world-class tourism offerings.
Dubai departments and stakeholders are set to make a significant impact at Dubai World Travel Market London 2025, bringing a record 71 participants to highlight the emirate’s world-class tourism offerings. This marks an increase from 62 at WTM 2024, underscoring Dubai’s growing influence in the global travel ecosystem.
The Dubai Department of Economy and Tourism (DET) aligns its presence at WTM London, November 4-6, 2025, with the Dubai Economic Agenda D33, which aims to position the city among the top global urban destinations for business and leisure. The delegation spans a broad tourism ecosystem including airlines, hotels, attractions, tour operators, and destination management companies.
Issam Kazim, CEO of Dubai Corporation for Tourism and Commerce Marketing, emphasized Dubai’s commitment to resilient, accessible, and sustainable tourism growth based on collaboration and innovation. Dubai’s presence at WTM London aims to forge new partnerships, showcase diverse experiences—from luxury hospitality and entertainment to cultural and adventure tourism—and highlight sustainability and smart technologies as integral to its tourism strategy.
Notable exhibitors include Emirates, flydubai, Emaar Entertainment Group, Museum of the Future, Rove Hotels, Desert Adventures Tourism, DP World, Dubai Holding Entertainment, Dubai Municipality, and Expo City Dubai.
WTM London, organised by RX Global, is a premier global tourism trade platform with over 4,000 exhibitors and thousands of industry leaders, providing Dubai a premier stage to strengthen ties with key markets such as the UK and Ireland, among Dubai’s top visitor sources. From January to September 2025, Dubai welcomed 13.95 million international overnight visitors, reflecting a 5% year-on-year increase with Western Europe contributing 21% of visitors.
The event also spotlights emerging travel trends and innovations, reinforcing Dubai’s position as a global tourism innovation benchmark.
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